Top 10 MICE Destinations in Africa for Business and Leisure

Africa is emerging as a premier destination for Meetings, Incentive Trips, Conferences, and Exhibitions (MICE) tourism. The continent has world-class conference facilities and luxurious accommodations.

It also offers rich cultural experiences. As a result, more corporate travelers and event planners are attracted to it. Below are the top 10 MICE destinations in Africa that combine business efficiency with leisure opportunities.

1. Cape Town, South Africa

Why It’s Ideal:

• Cape Town International Convention Centre (CTICC) is a world-class venue.
• Stunning natural beauty with Table Mountain and coastal views.
• Plenty of luxury hotels and business-friendly amenities.
• Renowned for wine tourism and adventure activities.

2. Johannesburg, South Africa

Why It’s Ideal:

• The financial hub of Africa with extensive corporate infrastructure.
• Sandton Convention Centre and Gallagher Convention Centre host major global events.
• Excellent transport links, including OR Tambo International Airport.
• High-end hotels, shopping malls, and vibrant nightlife.

3. Nairobi, Kenya

Why It’s Ideal:

• Kenyatta International Convention Centre (KICC) is a leading MICE venue.
• Serves as a gateway to East Africa with great connectivity.
• Luxurious hotels, including Karen Blixen Nairobi and Jacaranda Nairobi.
• Opportunities for post-event safaris in Maasai Mara and Amboseli.

Partner Hotels in Kenya

• Karen Blixen Nairobi – A tranquil business retreat with a rich history.
• Jacaranda Nairobi – Business-friendly hotel with excellent amenities.
• Jacaranda Elementaita – Scenic venue for corporate retreats and meetings.
• Jacaranda Indian Ocean Resort (Diani) – Perfect for MICE events by the beach.
• Oseki Mara – Exclusive safari lodge for business and leisure travelers.
• AA Lodge Amboseli & Mara – Luxury accommodation in prime wildlife locations.
• Mara Leisure Camp – Ideal for incentive travel and corporate team-building.
• The Ark Hotel – Unique business retreat in the Aberdares.
• Aberdare Country Club – Premium venue with conferencing facilities.

4. Kigali, Rwanda

Why It’s Ideal:

• Kigali Convention Centre is among Africa’s most modern MICE venues.
• Safe and clean city with efficient infrastructure.
• Scenic attractions including Volcanoes National Park for gorilla trekking.

5. Marrakech, Morocco

Why It’s Ideal:

• Unique blend of history, luxury, and culture.
• The Palais des Congrès offers high-end conference facilities.
• Exclusive resorts provide premium business accommodations.
• Ideal for incentive travel with desert excursions and souk experiences.

6. Casablanca, Morocco

Why It’s Ideal:

• A major business hub with strong corporate infrastructure.
• Casablanca Conference Centre caters to international events.
• Excellent connectivity with Mohamed V International Airport.

7. Accra, Ghana

Why It’s Ideal:

• The Accra International Conference Centre (AICC) is a top venue.
• Fast-growing economy with increasing business investments.

8. Lagos, Nigeria

Why It’s Ideal:

• Economic powerhouse of West Africa.
• Landmark Centre and Eko Convention Centre are leading venues.
• Thriving entertainment and cultural scene.

9. Cairo, Egypt

Why It’s Ideal:

• Home to the Egypt International Exhibition Centre.
• One of Africa’s oldest business hubs.
• Historical attractions like the Pyramids of Giza for leisure experiences.

10. Victoria Falls, Zambia/Zimbabwe

Why It’s Ideal:

• Unique destination offering MICE events in a natural wonder.
• Ideal for incentive travel with breathtaking safari and adventure options.

Partner Hotels in Uganda & Zanzibar

Uganda:

• Chobe Safari Lodge – Premier location for business retreats.
• Mweya Safari Lodge – Ideal for corporate and leisure stays.
• Paraa Safari Lodge – Offers luxurious business and travel experiences.
• Silverback Lodge – Perfect for MICE groups seeking adventure and relaxation.

Zanzibar:

• The Residence Zanzibar – High-end retreat for corporate events.
• Antonio Beach Hotel Zanzibar – Elegant beachfront location for MICE events.
• Kizikula Zanzibar – A unique venue for business and leisure travelers.
• Kendwa Rocks Zanzibar – Perfect for networking events by the beach.

Final Thoughts

With Africa’s rapid economic growth and investment in world-class infrastructure, these destinations are transforming into MICE tourism powerhouses.

Combining business with leisure, these locations provide the perfect backdrop for corporate gatherings, networking, and incentive travel.

Book Your MICE Experience with Leviamice

Are you looking to organize a conference, exhibition, or incentive trip in Africa? Contact Leviamice to curate the perfect MICE experience for your business needs.

We provide end-to-end solutions, including venue selection, accommodation, and tailored corporate travel packages.